Job Description
•Develop PR campaigns and media relations strategies;
• Elaborate the annual communication plan;
• Edit and update promotional material and publications (brochures, videos, social media posts etc.);
• Prepare and distribute press releases;
• Organize PR events (e.g. open days, press conferences) and serve as the company’s interface with the external world;
• Ensure adequate and proper advertising and branding of the institution;
• Address inquiries from the media and other parties;
• Track media coverage and follow industry trends;
• Prepare and submit PR reports;
• Organize Consultative meetings, press conferences, TV and radio shows to disseminate the institution activities, •Write articles on the achievements of the institution, to be published in newspapers and online media;
•Elaborate concept notes related to communication activities;
Minimum Qualifications
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Bachelor’s Degree in Communication
3 Years of relevant experience
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Bachelor’s Degree in Journalism
3 Years of relevant experience
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Bachelor’s Degree in Public Relations
3 Years of relevant experience
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Bachelor’s Degree in Media
3 Years of relevant experience
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Master’s Degree in Public Relations
1 Year of relevant experience
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Master’s Degree in Journalism
1 Year of relevant experience
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Master’s Degree in Communication
1 Year of relevant experience
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Masters Degree in Media
1 Year of relevant experience
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Degree in any other field with a relevant professional experience in communication, media and/or public relations
5 Years of relevant experience
Competency and Key Technical Skills
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N/A
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Strong critical thinking skills and excellent problem solving skills.
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Inclusiveness
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Accountability
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Communication
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Teamwork
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Client/citizen focus
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Professionalism
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Commitment to continuous learning
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Resource management skills
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Analytical skills
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Problem solving skills
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Decision making skills
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Time management skills
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Risk management skills
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Results oriented
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Digital literacy skills
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Ability to develop and implement communications initiatives using appropriate tools and channels
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Research and critical thinking skills
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Ability to convey ideas clearly and concisely
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Verbal, non-verbal and written communication skills
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Report writing and presentation skills
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Ability to understand and apply fundamental concepts and principles related to investigating facts, gathering and packaging of information for effective delivery to audiences
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Fluency in speaking and writing Kinyarwanda, English and/or French. Fluency in all 4 national languages (including Swahili) is an added advantage.
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Creative thinking skills and solution-oriented attitude;
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Knowledge of online communication tools with special emphasis in audio-visual production and dissemination
