Business Development Manager at Pesapal | Kigali:Deadline: 09-04-2025

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Designation: Business Development Manager
Department: Sales
Immediate Manager: Country Manager
Direct Reports: N/A
Critical Relationships: Country Director, Account Manager, Customer Experience Agent

Overall Purpose:
The Business Development Manager is responsible for generating sales for the business using a variety of sales techniques. The role involves improving the organization’s market position and achieving financial growth through short-term target achievements and long-term strategic expansion.


Key Result Areas

  1. Revenue Generation (60%)
  • Identify new business opportunities, including new markets, growth areas, trends, customers, products, and services.
  • Conduct research to identify new markets and customer needs.
  • Possess a strong understanding of company products, industry competition, and market positioning.
  • Lead generation by identifying new sales leads and pitching products and services.
  • Promote company products/services, addressing or predicting client needs.
  • Prospect for potential new clients and convert them into increased business.
  • Present new products and services while enhancing existing relationships.
  • Provide insights to senior management on business trends to support the development of new services, products, and distribution channels.
  • Identify opportunities for campaigns and distribution channels to increase sales.
  • Develop quotes and proposals.
  • Prepare sales contracts ensuring adherence to legal rules and guidelines.


Expected Outcomes:

  • Increased revenue.
  • Increased market share.
  • High customer satisfaction.
  1. Client Relations Management (35%)
  • Ensure the smooth and successful transition of new clients to the account management team.
  • Maintain and nurture fruitful relationships with existing clients.
  • Deliver an excellent client experience, ensuring customer needs are met or exceeded.
  • Provide an outstanding sales process, trustworthy feedback, and after-sales support.
  • Offer feedback to technical staff and internal colleagues to enhance customer satisfaction.

Expected Outcomes:

  • Revenue growth.
  • High client retention.
  • Positive company image.
  1. Reporting (5%)
  • Submit weekly and monthly progress reports detailing achievements and areas for improvement.
  • Ensure accurate data entry and management in the company’s CRM or any sales management system.
  • Assist in strategizing for performance improvement.


Expected Outcomes:

  • Accurate reports to aid informed decision-making.
  • Enhanced performance strategies.

Competences and Skills

Core Competences

  • Entrepreneurial & Commercial Thinking: Identify business opportunities, demonstrate financial awareness, and control costs while maximizing profit. Stay updated on competitor information and market trends.
  • Relating & Networking: Build and maintain strong relationships with customers and internal teams. Develop effective networks of contacts inside and outside the organization.
  • Delivering Results & Meeting Customer Expectations: Focus on customer needs and satisfaction, maintain high quality and productivity standards, and monitor service excellence.


Role-Specific Skills

  • Technical Skills: Cold calling, networking, persuasive pitching, and sales techniques.
  • Industry Experience: Proven experience as a Business Development Manager or Sales Executive in a B2B sales role in Private Companies, Financial Institutions, E-commerce.
  • Personal Qualities: Strong negotiation skills, ability to build rapport, time management, planning, problem-solving skills, and superior presentation abilities.
  • Technology Skills: Proficiency in MS Office and CRM software.
  • Language Skills: Fluent in verbal and written English.
  • Driving License Category B

Application Process:

Interested candidates should submit ONLY their C.V. and an application letter by Wednesday, 9th April 2025 via the apply button. Certificates and testimonials need NOT be attached.

*Due to the volume of applications received, only shortlisted candidates shall be contacted*

 

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