Are you ready to embark on a transformational journey? We are seeking a dynamic and forward-thinking team member to join us as the Lead, Digital Creations. If you thrive in dynamic environments and are committed to innovation and transformation, this is the opportunity for you!
This role offers a unique opportunity to be at the forefront of a major transformation that will shape the organization’s digital presence and content strategy. As a Lead, Digital Creations, you will play a pivotal part in driving innovation and creativity, pushing the boundaries of digital media to enhance engagement with our target audiences.
If you have what it takes to work closely with a dynamic team and you are passionate about being part of a mission-driven organization that prioritizes the well-being of millions of individuals, then we are looking for you.
Reporting to the Manager, Marketing & Corporate Communications, the Lead, Digital Creations, will be responsible for overseeing all digital content creation activities, ensuring that the brand’s messaging, tone, and visual identity are consistent across all platforms. This role will focus on creating high-quality, engaging digital assets to support the marketing and communication objectives, with a strong focus on innovation and audience engagement.
About RSSB
The Rwanda Social Security Board (RSSB) has the mandate to manage and promote social security in Rwanda. RSSB’s vision is to provide a comprehensive social security system that caters to the diverse social security needs of the population, RSSB plays an important role in realising Vision 2050 and the National Strategy for Transformation (NST1). RSSB manages six social security schemes, namely: Pension, Occupational Hazards, Medical scheme, CBHI, Maternity Leave Benefits and EjoHeza (Long-term Term Saving Scheme).
As a leading player in the financial sector, RSSB serves as the largest institutional investor in Rwanda. With assets under management amounting to 2.06 trillion Rwf , which is equivalent to over 15% of the country’s GDP, RSSB invests in key sectors of the economy and plays a crucial role in growing the country’s financial sector. With approximately 12 million members in the above six schemes, encompassing over 90% of Rwanda’s population, RSSB is at the forefront of securing the health and financial well-being of Rwandans.
To achieve its important mandate, RSSB is embarking on a transformative journey, aiming to become a modern, data-driven, and high-performing institution. As part of this ambitious initiative, we are seeking highly motivated individuals who are results-oriented and uphold the highest standards of professionalism and integrity.
Key Duties and Responsibilities
- Develop and implement a comprehensive digital content creation strategy aligned with overall marketing and corporate communications goals.
- Coordinate with the Manager, Marketing & Corporate Communications to ensure digital content supports broader campaigns and initiatives.
- Lead the development of innovative digital media solutions, including social media content, videos, graphics, and multimedia elements.
- Oversee the creation and production of all digital marketing assets including social media, web content, videos, and other digital channels.
- Stay updated with industry trends and incorporate best practices into digital content creation processes.
- Manage and mentor a team of digital creators including social media officers, content managers, designers, and audiovisual producers.
- Ensure that all digital content, including text, images, and video, is on-brand, consistent in terms of style, quality, and tone of voice.
- Work closely with the audiovisual producer to oversee video content production from concept to final edit.
- Ensure that all digital creations adhere to corporate branding guidelines and support the company’s strategic messaging.
- Analyze digital content performance and make recommendations for future improvements based on audience engagement and feedback.
- Create reports on content performance and provide insights to the marketing and communications team.
- Work closely with other teams, such as the Corporate Communications & PR team, Marketing, Brand & Events, and Client Experience teams, to develop integrated content that promotes RSSB’s mission and services.
- Collaborate with the IT and business intelligence functions to ensure effective delivery of digital assets.
Key Qualifications and Experience
The successful candidate must have at least:
- Bachelor’s Degree in Digital Media, Communications, Marketing, Graphic Design, or related fields.
- Minimum of 5 years of experience in digital content creation, with at least 2 years in a leadership role.
- Proven experience managing teams and overseeing multimedia content production (graphics, video, etc.).
- Proficiency in digital content tools such as Adobe Creative Suite (Photoshop, Illustrator,Premiere Pro) and video editing software.
Key competencies
Technical Competencies
- The role holder should have strong communication skills
- Must have stakeholder management and public relation skills
- Must be familiar with the use of different social media platforms
Behavioral Competencies:
- Must demonstrate impeccable customer service focus, strategic thinking, and strong ethical background with an ability to resist and zero tolerance for corrupt, political and other undesirable influences;
- Must be able to establish and maintain constructive and effective relationships with key stakeholders and staff alike;
- Must be open to change and adapt established methods for new uses within the institution;
Additional Information:
The position is based in Kigali, Rwanda and applicants must be willing to relocate outside their countries of domicile.
RSSB reserves the right to appoint or to issue an employment contract to the successful candidate.
Interested candidates are advised to visit the RSSB website for a more detailed job description for the role, and submit your application online by Monday, 25 November 2024.
In addition, please attach a curriculum vitae that contains details of your qualifications, experience and positions held relevant to this role. Include your day and evening telephone numbers, email address, names and address of three professional referees. Also, attach copies of your academic and professional qualifications.
Any form of canvassing will lead to automatic disqualification.
Only short-listed applicants will be contacted.
Shortlisted candidates will be required to submit a valid Criminal Clearance Certificate.
RSSB is an Equal Opportunity Employer
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